| 2022-06 |
미래 시간관이 소비 심리에 미치는 영향: 한국과 미국의 MZ 세대의 비교를 중심으로 한 탐색적 연구 |
연세경영연구
|
| 2022-01 |
Hedonic myopia: Emphasizing hedonic benefits of non-perishable food makes consumers insensitive to expiration dates in food purchase |
JOURNAL OF BUSINESS RESEARCH
|
| 2020-09 |
Speed Up, Size Down: How Animated Movement Speed in Product Videos Influences Size Assessment and Product Evaluation |
JOURNAL OF MARKETING
|
| 2019-09 |
The Image Realism Effect: The Effect of Unrealistic Product Images in Advertising |
JOURNAL OF ADVERTISING
|
| 2019-04 |
The effect of music tempo on consumer impatience in intertemporal decisions |
EUROPEAN JOURNAL OF MARKETING
|
| 2019-04 |
Psychological time and intertemporal preference |
Current Opinion in Psychology
|
| 2018-07 |
Future Contraction Effect in Intertemporal Choice for Durable Goods |
아시아마케팅저널
|
| 2018-05 |
USAGE DURATION, LEARNABLE ATTRIBUTES, AND CONSUMER PREFERENCE |
마케팅연구
|
| 2018-02 |
시간의 유한성에 대한 인식이 지연된 소비에 대한 가치평가에 미치는 영향 |
소비자학연구
|
| 2017-05 |
여성 광고모델의 귀염성과 관능성이제품 특성에 대한 예상에 미치는영향 |
광고학연구
|
| 2015-06 |
Controllable Objects Seem Closer |
JOURNAL OF EXPERIMENTAL PSYCHOLOGY-GENERAL
|
| 2013-05 |
Can Victoria's Secret Change the Future? A Subjective Time Perception Account of Sexual-Cue Effects on Impatience |
JOURNAL OF EXPERIMENTAL PSYCHOLOGY-GENERAL
|
| 2012-12 |
Space, Time, and Intertemporal Preferences |
JOURNAL OF CONSUMER RESEARCH
|
| 2009-08 |
Discounting Time and Time Discounting: Subjective Time Perception and Intertemporal Preferences |
Journal Of Marketing Research
|
| 2009-02 |
Memories as Assets: Strategic Memory Protection in Choice over Time |
Journal Of Consumer Research
|
| 2006-03 |
Variety-seeking tendency in choice for others: Interpersonal and intrapersonal causes |
JOURNAL OF CONSUMER RESEARCH
|